The Sivins Effect

I’d had the pleasure of working with some incredible people lately. Sharp, talented, driven, resourceful, -the list goes on. Seriously. Wow! And of those people I’ve found Adam Sivins and I have the strangest exchanges. Just the other day I told him I’ve been waiting for any exchange worth capturing for a post. Stipulations being it’s PG-13(ish), offends no more than 50% of our audience, and doesn’t mention a client name specifically-unless through rhyme or anagrams. Well, I think this one fits…

 

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